In Belgium, we play as a team.
On and off the pitch.
‘A Devil in Disguise’ is no exception to this rule.

Our 13 gins make up THE Belgian gin match sheet:

  • The T1: the premium craft gin.
  • The Ref: the alcohol-free, the referee.
  • The starting 11: 11 special gins. Flavours like roles on the pitch: precise, complementary, essential.

Not just a gin, but a team gin, to bring people together, share and enjoy — match or no match.

Kick-off: cheers.

Order

  • The Coach

    He comes in all jasmine and elderflower: a charming speech, promises of “slick, polished football.” Then verbena takes over the tactics board: it tightens things up, repeats, hammers the details. And when it gets heated, spruce comes out: punchy, straight-backed, with a little commando edge that clearly says, “we don’t let go of anything.”

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  • The Referee

    He shows up all jasmine and elderflower: fragrant, almost diplomatic—the kind of guy who makes you believe everything’s going to be fine. Then verbena takes the whistle: sharp, dry, order restored in one second. And when the tension rises, spruce brings the stature: resinous, authoritative, it cools the complaining down. Finally pepper signs off on the decision: a last little sting, undeniable… “okay, it stung, but it’s clear.”

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  • The Goalkeeper

    He’s got that jasmine style: calm, clean, almost elegant… then orange and clementine snap in like a keeper rushing out at someone’s feet. A goalkeeper who smells good but wakes you up fast: soft at first, sharp on the save.

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  • The Right-Back

    He starts off as lemon: direct, twitchy, always ready to sprint and fix a mistake. Hibiscus brings the stylish side of the overlap: “yeah, I defend—but with flair.” And the peach? That’s the nice final touch on the cross… except when it turns into a “pass to the opposing goalkeeper.”

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  • The Left-Back

    He comes in like verbena: clean, disciplined—the guy who covers without making a fuss. Tea brings calm and game-reading—slows it down, picks the right moment. And when he finally decides to go forward, mango shows up: a sweet, sunny burst of acceleration that surprises everyone, especially the defender in front of him.

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See a project through, without losing the team spirit

The project was built like a team: everyone brings their skill, their energy, their contacts, their ideas. We test, taste, adjust, start over.

The goal is to make something good, consistent and above all collective.

Self-employed betting on the real thing

Behind a Devil in Disguise, there’s no big corporation: there are small independents, a project under construction, and the will to offer an accessible and sincere product.

The idea: a gin that brings people together, that’s shared, and that tells a simple story — ours, yours.

A team gin doesn’t happen on its own.

Behind A Devil in Disguise, there are no “service providers.” First and foremost, there are friends—brought together, each with their own specific talents—convinced that together, you can go further.

Because in the end, it’s just like on the pitch: when everyone is in their place, playing their role, the whole is stronger than the sum of its parts.

  • Senergies

    The playmaker

    rhythm, precision, control

  • Distillerie du Fays

    The centre-back pairing

    structure, balance, solidity

  • Le Bar à Ju

    The tactician

    recipe mastery, that little extra touch

  • Studio Piet & Graphic Plugin

    The wingers

    style, impact, visual signature

  • Uniq

    The passers

    relay, reach, network

  • Partner Spirits

    Kick-off

    roll-out, availability, activation — that’s where it starts

  • Lowette Gifts

    The supporters

    the ones who extend the story — the object you keep, gift, and show off

  • Eurodisplay

    The stadium

    staging — visibility, presence, the “wow” effect in the right place