A Devil in Disguise - Belgian Premium Gin

In Belgium, we play as a team.
On and off the pitch.
‘A Devil in Disguise’ is no exception to this rule.

Our 13 gins make up THE Belgian gin match sheet:

The T1: the premium craft gin.
The Ref: the alcohol-free, the referee.
The starting 11: 11 special gins. Flavours like roles on the pitch: precise, complementary, essential.

Not just a gin, but a team gin, to bring people together, share and enjoy — match or no match.

Kick-off: cheers.

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Get an exclusive preview of all 13 gins

Order the full collection

The Coach

He comes in all jasmine and elderflower: a charming speech, promises of “slick, polished football.” Then verbena takes over the tactics board: it tightens things up, repeats, hammers the details. And when it gets heated, spruce comes out: punchy, straight-backed, with a little commando edge that clearly says, “we don’t let go of anything.”
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The Referee

He shows up all jasmine and elderflower: fragrant, almost diplomatic—the kind of guy who makes you believe everything’s going to be fine. Then verbena takes the whistle: sharp, dry, order restored in one second. And when the tension rises, spruce brings the stature: resinous, authoritative, it cools the complaining down. Finally pepper signs off on the decision: a last little sting, undeniable… “okay, it stung, but it’s clear.”
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The Goalkeeper

He’s got that jasmine style: calm, clean, almost elegant… then orange and clementine snap in like a keeper rushing out at someone’s feet. A goalkeeper who smells good but wakes you up fast: soft at first, sharp on the save.
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The Right-Back

He starts off as lemon: direct, twitchy, always ready to sprint and fix a mistake. Hibiscus brings the stylish side of the overlap: “yeah, I defend—but with flair.” And the peach? That’s the nice final touch on the cross… except when it turns into a “pass to the opposing goalkeeper.”
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The Left-Back

He comes in like verbena: clean, disciplined—the guy who covers without making a fuss. Tea brings calm and game-reading—slows it down, picks the right moment. And when he finally decides to go forward, mango shows up: a sweet, sunny burst of acceleration that surprises everyone, especially the defender in front of him.
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The Right Centre-Back

He smells like lavender: calm, clean, almost… “everything’s going to be fine.” Except that’s exactly the trap: he lulls the attack to sleep, then cuts the move out without raising his voice. A gin that doesn’t look tough but wins every duel… quietly.
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The Left Centre-Back

He feels simple, almost minimalist: lemon–yuzu on the opening—clean and sharp, like a tidy intervention that stops the move with no debate. Then mint settles in on the finish: fresh, calm, long—the kind of presence that cools the atmosphere in the box. He’s not there to put on a show, but to leave an ultra-clean impression… and politely make you understand you’re not getting through.
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The Holding Midfielder

It starts with spruce: solid, resinous, well-planted—the base that holds everything else up. Eucalyptus comes in like a big blast of fresh air: it “puts the oxygen back” in midfield. And then pomelo cuts through on top: a citrus bitterness that wakes you up and tightens the finish. Discreet but indispensable, always restoring order, it leaves the palate clean and ready for the next action.
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The Right Winger

He bursts in as hibiscus–strawberry: fruity, flashy, turning heads from the very first sip. Then cinnamon adds that little kick that says “careful, I’m not just cute”—it heats up, speeds up, keeps insisting. And basil finishes the job: green, aromatic, an unexpected twist that changes the angle at the last moment. Charming, a bit cheeky, sometimes too generous… but when it clicks, it leaves a perfumed finish that makes you want to go back immediately.
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The Central Midfielder

It announces itself as hibiscus–raspberry: big, fruity, filling the mouth like a player who occupies the entire central channel. Cinnamon pushes from behind: steady warmth, nonstop energy—it never quits. And rosemary provides the backbone: a green, serious note that brings structure back when the fruit goes freestyle. Generous and tireless—it runs long on the palate, balanced between the indulgent side and that “pitch-side herbs” vibe, like it’s sweating… but with class.
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The Striker

It opens with lemon–orange: sharp, bright, snapping like his first straight run through the middle—everyone sees it, everyone drops off. Then tobacco comes in: darker, denser, the kind of note that says, “this is my zone,” shoulders forward and the defender holding his breath. You might not taste him for a few sips… and then, on the finish, he suddenly comes back: one touch, one shot, it’s a goal.
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The Playmaker

He steps up as lemon: just enough bite, like his eyes scanning the pitch in “calm down, I’ve got this” mode. Then pear arrives softly - round and elegant: a sweet feint, a little pause, the kind of sip that makes you think everything’s easy. And then, without warning, cucumber slides into the finish: fresh, clean, almost cheeky. It doesn’t make a fuss, but it settles everyone - like his “impossible” pass that cuts straight through the defence.
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The Left Winger

He comes in with (passion) fruit: exotic, impatient, overflowing—like his first touches when he goes straight at people and throws the defence into panic. Then vanilla settles in: round, smooth, almost nonchalant… the kind of moment that makes you think he’s slowed down. And that’s the trap: he disappears for a second, then comes back in the finish with one last burst. A curled shot, a loose ball, and it ends up in the net. Simple, sweet… deadly.
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NEW

The collection made for gifting — or indulging yourself

The complete line-up

(11 flavoured gins / 1 London Dry / 1 alcohol-free gin)

for €450

(instead of €563)

To make every moment worth sharing, again and again, your box also includes 6 exclusive match glasses featuring the Devil in Disguise emblem.

Order

See a project through, without losing the team spirit

The project was built like a team: everyone brings their skill, their energy, their contacts, their ideas. We test, taste, adjust, start over.

The goal is to make something good, consistent and above all collective.

Self-employed betting on the real thing

Behind a Devil in Disguise, there’s no big corporation: there are small independents, a project under construction, and the will to offer an accessible and sincere product.

The idea: a gin that brings people together, that’s shared, and that tells a simple story — ours, yours.

A team gin doesn’t happen on its own.

Behind A Devil in Disguise, there are no “service providers.” First and foremost, there are friends—brought together, each with their own specific talents—convinced that together, you can go further.

Because in the end, it’s just like on the pitch: when everyone is in their place, playing their role, the whole is stronger than the sum of its parts.

Senergies

The playmaker

rhythm, precision, control
Distillerie du Fays

The centre-back pairing

structure, balance, solidity
Le Bar à Ju

The tactician

recipe mastery, that little extra touch
Studio Piet & Graphic Plugin

The wingers

style, impact, visual signature
Uniq

The passers

relay, reach, network
Partner Spirits

Kick-off

roll-out, availability, activation — that’s where it starts
Lowette Gifts

The supporters

the ones who extend the story — the object you keep, gift, and show off
Eurodisplay

The stadium

staging — visibility, presence, the “wow” effect in the right place

A Devil in Disguise - Belgian Premium Gin

In Belgium, we play as a team. On and off the pitch. ‘A Devil in Disguise’ is no exception to this rule.

Kick-off: cheers.

T1 The Coach

Jasmine

Verbena

Elderflower

Spruce

Ref The Referee

Jasmine

Verbena

Elderflower

Spruce

Pepper

1 The Goalkeeper

Jasmine

Orange

Clementine

2 The Right-Back

Lemon

Hibiscus

Peach

3 The Left-Back

Verbena

Tea

Mango

4 The Right Centre-Back

Lavander

5 The Left Centre-Back

Lemon

Yuzu

Mint

6 The Holding Midfielder

Spruce

Eucalyptus

Pomelo

7 The Right Winger

Cinnamon

Hibiscus

Strawberry

Basil

8 The Central Midfielder

Cinnamon

Hibiscus

Raspberry

Rosemary

9 The Striker

Lemon

Orange

Tobacco

10 The Playmaker

Lemon

Pear

Cucumber

11 The Left Winger

Vanilla

Passion Fruit

Get an exclusive preview of all 13 gins

The Coach

The Referee

The Goalkeeper

The Right-Back

The Left-Back

The Right Centre-Back

The Left Centre-Back

The Holding Midfielder

The Right Winger

The Central Midfielder

The Striker

The Playmaker

The Left Winger

NEW

The collection made for gifting — or indulging yourself

The complete line-up

for €450

See a project through, without losing the team spirit

Self-employed betting on the real thing

A team gin doesn’t happen on its own.

Senergies

The playmaker

In Belgium, we play as a team.
On and off the pitch.
‘A Devil in Disguise’ is no exception to this rule.